IROC: Successfully Marketing to Millennials

Millennials are a key consumer demographic for online marketers, thanks to their tech savviness and ability to consume web-based content. Millennials think, act, engage, and purchase differently than any generation that came before them. Those that take time to understand what millennial consumers value will have stronger selling power.

Millennials have changed the game and shifted the needle in more ways than one. They have changed the way we shop, work, start new businesses, market to consumers, engage consumers, and close on leases. Find out how you can leverage technology in and outside the industry to reach these key consumers. 

Register online or RSVP to Lisa Godbehere.

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