Sessions Descriptions for 2024 Education Conference



Click the Sessions Titles Below to View Description and Key Takeaways!  

For more information about the show including the session times and information about speakers, click here.


Presenter: Krista Ryan

On October 1st, 2017, Krista Ryan was attending the Route 91 Harvest Music Festival in Las Vegas when a gunman opened fire, unleashing a barrage of bullets and terror that would become the largest mass shooting in US history. As Krista ran to safety, she thought one thing: Keep f***ing going. KFG.

This mantra became the foundation for Krista’s KfG Method, a formula for navigating change and living life to the fullest. In Keep F*!#ing Going, Krista shares this motivational framework that will help you navigate the changes that may be experienced both during a challenge or even while navigating a wild success. Read how team members, military personnel, athletes, and organizations worldwide have applied KfG to live better and lead stronger. Whether processing a challenge, navigating a crisis, or seeking self-accountability for success, Krista’s strategies provide the actionable steps you need to thrive through moments of chaos or change and step into your best self.

Session Takeaways 

  • Learn the tools to immediately apply a proven 3 step process to navigate change. 
  • Have a clear understanding of how to support others navigating change.

Session Time 9:15-10:15am

Presenter: Ishea Sheperd
Focusing on innovative strategies to not only attract but also retain and nurture top talent in your team. We'll delve into the nuances of the multi-family industry's workforce dynamics, where a notable struggle exists in finding and keeping skilled employees. This session is a must-attend for those looking to elevate their team's performance and, in turn, their property's success. Join us to transform your workforce into your strongest asset!

Session Takeaways 

  • How to offer tailored development programs to empower team members with skills and opportunities for career growth, fostering their loyalty and dedication.
  • Steps to Build a culture of collaboration, recognition, and work-life balance, enhancing morale, engagement, and attraction of top talent to your property.
  • Learn innovative recruitment techniques such as targeted networking events, engaging online presence, and employee referral programs to attract high-caliber talent to your team.

Session Time 9:15-10:15am

Attendees of the panel on Built to Rent communities can expect to gain valuable insights into the latest trends, demands, and tips on managing this newer product. They will also learn about unique challenges and opportunities with this growing sector of the market.  The panelist will share their expertise and experiences, providing attendees with practical advice and strategies for success in the Built to Rent space.  Additionally, attendees will have the opportunity to network with industry professionals, fostering potential collaborations and partnerships.  


  • Tamera Greene (Thompson Thrift)
  • Lisa Jefferies (Zocalo Development)
  • Dean Stieb (Rangewater)

Session Time 10:30-11:00am

Presenters: Erica Sanchez & Brett Frank (Centerspace)

Explore the intersection of technology, community, and the essentials of multifamily housing in our interactive session. Dive into Future-Focused Fundamentals with engaging discussions, industry insights, and a unique 'Family Feud' game tailored for professionals. This isn't just another seminar; it's an opportunity to connect, learn, and go for the gold!

Session Takeaways 

  • Discover what future-focused fundamentals are.
  • Learn how to get back to the basics while still taking advantage of new technologies.
  • Learn easy ways to elevate the resident experience.

Session Time 8:15-9:00am

Presenter: Steve Matre, Redwood

Everyone needs a pep talk. Everyone needs a secret to success. In today’s economic and operational climate, the news “feels” bad. You hear about high interest rates, folks not being able to afford the high rents, continued new construction. Well, let me give you a pep talk and a secret. There will ALWAYS be a need for strong leasing, sales, whatever you want to call it. Has the Sales space changed?  YES. Have you changed with it? I’ll show you how. Creating the connection that leads to loyalty is harder than ever, but if you carefully hone your sales techniques, you will stand out from the crowd.

Session Takeaways 

  • Easy ways to personalize every step of the sales process. 
  • How to be proactive vs. reactive and guarantee your results; ditch the concessions! 
  • Tips to market YOU as your company’s key to success.

Session Time 9:15-10:15am

Presenter: Sarah Sanborn (Avenue 5 Residential)

Ready to turn fiery confrontations into cool collaborations? Join our rapid and dynamic training session crafted for every level of conflict experience! Learn to tame tempers quickly, master the art of "de-heat"-lation, and turn every encounter into a triumph. Don't let conflicts burn bridges—join us and be the hero of the hot seat!

Session Takeaways

  • What to do when a customer comes in hot
  • How to deescalate yourself and your customer effectively
  • The importance of building relationships

Session Time 10:30-11:00am

Presenters: Pete Muccio & Jonathon Carlson (Tschetter Sulzer)

The forecast for dealing with legal compliance is stormy, given the changing legal landscape and new laws.  Being aware of what's next and the operational decisions that need to be made is critical.  Help your company and your owners develop a plan for what's next.  This is a can't miss session that is so big it takes up two time slots, and has two attorneys presenting.

Session Takeaways 

  • Gain insight into where things are trending with the Courts. 
  • Learn what is coming next as a result of the 2024 legislative session, and be equipped to have high level discussions with your team and owners.

Session Times 8:15-9:00am (Part 1) and 9:15-10:00am (Part 2)

Presenters: Apex Student Living

In this dynamic session, attendees will delve into the intricacies of managing the challenging period known as turn season with finesse and efficiency. Drawing upon her extensive background in the industry, Ruth will guide participants through innovative strategies and practical solutions tailored to address the unique complexities faced during turn season. With a keen understanding of the pressures and demands inherent in property management, she will offer insights gleaned from years of navigating diverse real estate portfolios.

This session will explore the critical role of communication and collaboration in fostering seamless turnover transitions. Attendees will learn how to foster strong relationships with residents, internal teams, vendors, and investors to facilitate a cohesive and efficient turnover process. By fostering transparency and alignment across all parties involved, participants will discover how to mitigate conflicts and ensure a positive experience for the entire team.

Don't miss this opportunity to unlock the secrets to successful turnover management and elevate your property management game to new heights.

Session Takeaways 

  • Streamlining turnover processes
  • Optimize resource allocation
  • How to minimize disruptions to operational workflows
  • Proactively anticipate challenges and implement effective mitigation strategies

Session Time 8:15-9:00am

Presenter: Precilla Fox, CHFA

In this session you will get a brief overview of some key CHFA Policy changes as it relates to HOTMA and how it will affect CHFA monitored properties with Housing Tax Credits, a CHFA loan, and/or Section 8. 

Session Takeaways 

Update on HOTMA changes as it relates to CHFA Programs to include:

  • Household members
  • Income: Types of income, when to count, when to exclude, verification hierarchy
  • Assets: Net family assets, what to count, what to exclude, new threshold (over 50K)
  • Student: Financial Aid changes
  • Implementation timeline and compliance monitoring

Session Time 8:15-9:00am

Presenter: Ishea Sheperd

Provide explanations and understanding of DE&I terms to establish a foundation of reference for attendees. Discuss and provide examples of small but intentional habits that property managers and leasing agents can use to promote DE&I Provide resources for property managers and leasing agents to use and reference when creating their own DE&I focused daily routine.

Session Takeaways 

  • Understanding and practical knowledge of key terms and phrases pertaining to diversity, equity and inclusion efforts
  • Learn why equity, inclusion and belonging are important to your organization from business perspective as well as a human first approach
  • Establish accountability methods to ensure that DEI&B efforts are genuine and impactful.

Session Time 8:15-9:00am

Presenter: Byron O'Bayley

Electrical Switches and outlets are often overlooked until a problem arises, many times it's the switch or outlet, but other times it is the wire behind the outlet in the box or in the wall, in this session we will look at some of the most common issues with electrical systems. How our wires should be marked in the box so they are easy to identify for the next person when looking at switches, 3 way switches, and GFCI's.  We will also discuss safety and proper tool use, a few simple things we can do to make outlets, switches, and covers fit better against the wall, level and tight.  

Session Takeaways

  • Attendees will learn basic electrical safety, safe tool use, and reasons why our electrical devices fail
  • Attendees will learn some of the basic marking systems used in electrical boxes to mark different devices to be used, including GFCI's and 3-Way switches
  • Attendees will learn  plug and switch installation techniques that will ensure the device will not move, is level with the drywall and the plate cover fits properly

Presenter: Adrian Danila

Join us for "Decoding the Maintenance Enigma" and gain valuable insights into overcoming labor shortages and building a brighter future for your multifamily maintenance team. Learn how to address key challenges, create a supportive work environment, and implement effective recruitment strategies to attract and retain top talent. Don't miss this opportunity to revolutionize your maintenance operations and set your organization up for long-term success!

Session Takeaways

  • Addressing Maintenance Team Challenges: Understand the top frustrations facing your maintenance teams, such as on-call demands and competitive pay issues, and implement strategies to mitigate these challenges.
  • Building a Supportive Work Environment: Cultivate a culture of respect and support within your organization, recognizing that toxic work environments contribute to turnover. Offer opportunities for career advancement and prioritize employee well-being.
  • Effective Recruitment Strategies: Invest in ongoing recruitment efforts targeting diverse talent pools, including apprenticeship programs and partnerships with industry professionals. Tailor your recruitment approach to reach potential candidates where they are, and streamline the application and interview process to attract top talent efficiently.

Presenter: Dr. Lorri Goldmann

Are you struggling with self-doubt and feeling like you don't belong? This is also known as Imposter Syndrome. This feeling can significantly impact your personal and professional development, hindering your overall growth. This session will guide you on a journey towards finding your place of belonging and feeling confident in your own skin.

Session Takeaways 

  • Learn to identify and challenge the negative thoughts and beliefs contributing to imposter syndrome.
  • Learn how to overcome the fear of rejection or criticism by developing confidence-building strategies before attending any meeting.
  • Practice self-acceptance and recognize that everyone has unique qualities contributing to a sense of belonging.

Session Time 9:15-10:15am

Presented by Sly Brandon and Sean Devine

Student Housing, you've heard about it now come ask the questions you've always wanted to know.  Learn the differences in Student Housing including:

    • Lease Terms
    • Unit Mix
    • Lead Process

Session Time:  10:30-11:00am

Presenter: Michelle Molinaro

This seminar will explore “out of the box” ideas such as the possibility of flexible schedules and finding creative ways to actually obtain a happy home/work balance.

Session Takeaways 

  • Burnout is Real!
  • Motivate & unite your teams
  • Giving back to the community 
  • Team building