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8 Steps to a Content Oasis: How to Create Reusable Content for Your Apartment Community
8 Steps to a Content Oasis: How to Create Reusable Content for Your Apartment Community

By Ashley Tyndall Creating fresh, engaging content for your apartment community's social media channels, website, and resident newsletter can feel like a never-ending cycle. New ideas are constantly needed to capture attention and keep residents engaged. But what if you could create content... Continue Reading

Date posted07/9/2024


15 Essential Social Media Strategies for Amplifying Multifamily Marketing
15 Essential Social Media Strategies for Amplifying Multifamily Marketing

Multifamily marketing is rapidly transforming, and social media stands at its core, pivotal in attracting and engaging residents. It's no secret that your residents are active across various online platforms. With the shift in marketing dynamics towards digital spaces, crafting a social media... Continue Reading

Postedby Ashley Tyndall
Date posted02/2/2024


The ABCs for Slow Leasing Season: Always Be Cleaning
The ABCs for Slow Leasing Season: Always Be Cleaning

It's the new year - ready or not! The snow is falling, the holiday lights are coming down and if you work in our business... the slower leasing season has arrived (which can feel like our stockings got filled with coal). BAH HUMBUG! Generally, in these cold months of December and January, we feel... Continue Reading

Postedby Bob Donahue
Date posted01/5/2024


How to Use “Designed Moments” to Earn Employee Loyalty
How to Use “Designed Moments” to Earn Employee Loyalty

One of the biggest misconceptions we come across in our workplace research is the idea that employees have to earn the trust of their managers. If you are a leader who still views loyalty this way, it’s time to flip your script. Because you can’t expect trust if you haven’t... Continue Reading

Date posted08/2/2023


The Little Things
The Little Things

What Stephen R. Covey, Varsity Blues, and Punk Rock taught me about managing apartments. As every Broncos fan has experienced for the past seven seasons, I am sitting here in football misery knowing that my team is not going to a play-off game, let alone winning a championship any time soon.... Continue Reading

Postedby Bob Donahue
Date posted03/3/2023


Gen Z Job Seekers: Reaching The Next Generation To Work In Apartment
Gen Z Job Seekers: Reaching The Next Generation To Work In Apartment

What does 2023 have in store for Gen Z job seekers? If it’s anything like 2022, change is guaranteed. We have entered a year defined by record inflation, economic uncertainty, hybrid workplaces, and the influx of Gen Z — the largest generation to enter the workforce. Considering... Continue Reading

Postedby Judy Delhey-Champagne
Date posted01/27/2023


Reducing Employee Turnover: Our Industry's Employee Exodus is real. What can we do about it?
Reducing Employee Turnover: Our Industry's Employee Exodus is real. What can we do about it?

Staff turnover was already a major issue in the multifamily industry before the pandemic. According to the National Apartment Association, after rising steadily since 2010, the average turnover rate at apartment firms reached 33% in 2019, far above the 22% average for all workplaces at the... Continue Reading

Date posted01/6/2023


Digital Nomads: How They Impact Multifamily
Digital Nomads: How They Impact Multifamily

Digital nomads are remote workers who take advantage of their location-independent jobs to travel and live where they choose, whether domestically or internationally. According to a research study from the MBO Partners State of Independence, there are around 15.5 million digital nomads in the US,... Continue Reading

Postedby Erica Sanchez
Date posted08/5/2022


UNSTOPPABLE SUCCESS: Remember The Past - Reimagine The Future
UNSTOPPABLE SUCCESS: Remember The Past - Reimagine The Future

Dr. Stevie Dawn Carter is a professional speaker, coach, and author based out of Mansfield, Texas, Dr. Stevie Dawn is addicted to success. As a 4-time business owner, Stevie Dawn has created multi-million dollar success in the areas of dance, corporate training, business, and coaching. As a... Continue Reading

Date posted04/8/2022


Learning From Diversity and Inclusion Experts
Learning From Diversity and Inclusion Experts

Companies within our industry and others have started committing to their diversity and inclusion programs by hiring, promoting or assigning company stewards into roles leading these efforts. We have interviewed four of these Diversity and Inclusion leaders to learn more about how they got into... Continue Reading

Date posted01/11/2022


Strategies to Inspire Urgency & Ditch Procrastination
Strategies to Inspire Urgency & Ditch Procrastination

As we have all witnessed over the last year, life as we know it can change in an instant. Last April, not a day went by that we weren't being inundated with a barrage of bad news and challenges we were facing in our communities and companies. Even to this day, when we read the news and face the... Continue Reading

Postedby Dori J. Brewer
Date posted05/3/2021


What do Employees Really Want?
What do Employees Really Want?

Eight Key Practices to Set Both Parties Up for Success Continue Reading

Postedby Parke Pettegrew
Date posted04/28/2021