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9 Ways Suppliers Can Stay Relevant During the Pandemic For nearly a year, we have been living in an age where from one day to the next we are...

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Something I really want to talk about today is a problem I see most people dealing with and that’s comparing yourself to others. You know, I...

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AAMD is the 6th largest apartment association in the country - representing nearly 2,475 Member organizations, and nearly 1,500 communities with...

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Mentorship is something that I think needs to be better explained. A mentor is anybody that you usually have a relationship with who has seen...

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Sitting outside of a property right now. Been out cold calling and anybody that does this sort of work knows what it's like when you get shut down a...

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Let's discuss organic growth or word of mouth marketing. It is the cheapest, sometimes the easiest, sometimes the hardest way to market your...

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One of the biggest issues that I tend to see with a lot of sales reps is a lack of follow up and even follow through if you want to call it that....

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Have you ever walked into an office or worked in an environment with somebody who is just an absolute pessimist? They are negative about everything....

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In order for a multifamily developer to be successful, they must approach their target residents where they are. In the past, this meant placing...

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by Betty Knecht Ed Schell, CAS, will be honored at the NAA Education Conference this month with the CAS Designee of the Year award. Ed has a...

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We’ve all heard, “You never get a second chance to make a first impression.” You are perceived as likeable or unlikeable by...

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