Tech & AI

If you’re a mid-sized property manager or apartment owner, you probably employ more than a 100 leasing agents. Combined, they probably communicate with more than a thousand prospects a day. According to our internal data, 42 percent of those communications are about scheduling tours or... Continue Reading

In order for a multifamily developer to be successful, they must approach their target residents where they are. In the past, this meant placing billboards on their route to work or an advertisement on an apartment search site. As technology has radically evolved, digital marketing has changed the... Continue Reading