Articles

Articles Articles : Inclusion & Diversity Articles : Leadership Articles : Legal / Legislative Articles : Maintenance Articles : Management Articles : Sales & Leasing Articles : Technology Association Association : Apartments Giving Back Association : From the Archives Association : Supplier Partners First Industry Industry : Fair & Affordable Energy Industry : Newsroom

One Year Later...
One Year Later...

In 2020, Coloradans Stayed at Home and Worked from Home, and Apartments are home for many of them. Here's how the Multifamily Industry Responded The year 2020 started out with hope and prosperity; a new decade, an election year and another chance for fresh beginnings. Unfortunately, in a matter... Continue Reading

Date posted04/6/2021


Explaining the Breakdown of One Dollar of Rent
Explaining the Breakdown of One Dollar of Rent

There exists a misconception that rental housing owners enjoy large margins and can continue operating in the absence of rent payments, and with so much discussion around rents during COVID-19, the National Apartment Association (NAA) has released resources that help explain the breakdown of $1 of... Continue Reading

Date posted04/5/2021


2021 Digital Marketing Trends To Keep An Eye On
2021 Digital Marketing Trends To Keep An Eye On

In order for a multifamily professional to be successful, they must approach their target residents where they are. In the past, this meant placing billboards on their route to work or an advertisement on an apartment search site. As technology has radically evolved, digital marketing has changed... Continue Reading

Date posted03/30/2021


Maintaining Your Career During the Pandemic
Maintaining Your Career During the Pandemic

No matter your role in the global community, COVID-19 forced us all to take stock in Spring 2020. How do we feed our families, what plans will be forced to be put on hold, which of our loved ones are higher risk? Tightening the lens as members of the multifamily industry, taking stock meant asking... Continue Reading

Postedby Michelle Cook
Date posted03/25/2021


9 Habits of Highly Effective Leasing Professionals
9 Habits of Highly Effective Leasing Professionals

A strong onsite leasing team is the bread and butter of asuccessful apartment community. Your property can have a fantastic marketing game and the best amenities around, but if your leasing associates aren’t practicing the best habits, your property is going to struggle.So just what are... Continue Reading

Postedby Karen Gladney
Date posted03/22/2021


Are Seasonal Rent Declines More Than Just Seasonal This Time?
Are Seasonal Rent Declines More Than Just Seasonal This Time?

A return this fall and early winter of surges in COVID-19 reported cases along with civil unrest in some markets during the summer of 2020 may have long term effects on housing choices, work location, and remote work, that are still playing out. We can attempt to monitor effects of location choice... Continue Reading

Postedby Ron Throupe
Date posted03/1/2021


Weathering The Storm: Staying Relevant During the Pandemic
Weathering The Storm: Staying Relevant During the Pandemic

9 Ways Suppliers Can Stay Relevant During the Pandemic For nearly a year, we have been living in an age where from one day to the next we are often unsure of what to expect. We are so used to the day to day routines of our lives and when they are dramatically disrupted, we must develop coping... Continue Reading

Postedby Dave Janecek
Date posted01/21/2021


Apartment Life Hacks
Apartment Life Hacks

Cut back work orders by providing residents a few tips As apartment operators, we spend considerable time and energy discussing ways to empower our teams. By providing our teams with the tools, training, and authority they need to excel in their positions, employees are naturally more motivated... Continue Reading

Postedby Mara Freese
Date posted01/19/2021


Two New Housing Laws for 2021
Two New Housing Laws for 2021

You may recall that last summer, our Colorado legislature passed two bills which made “source of income” and “immigration status” protected classes statewide. We want to remind you that these laws have now taken effect as of Jan 1, 2021. If you have not already done so, you... Continue Reading

Postedby Deborah Wilson
Date posted01/14/2021


Lessons from Geese: A Lesson Learned, a Foundation for Life
Lessons from Geese: A Lesson Learned, a Foundation for Life

As we start the 2021 New Year and put 2020 behind us, I want everyone to reflect on leadership and teamwork to help make the upcoming year fantastic. “Lessons from Geese” is a lesson learned. A Foundation for life. We can learn about leadership and teamwork from looking at the way... Continue Reading

Postedby Angela Fletcher
Date posted01/13/2021


Here's What We Know about the COVID Vaccine
Here's What We Know about the COVID Vaccine

Anticipation for the COVID-19 vaccine is quickly growing following the Food and Drug Administration’s (FDA) December11 approval of an emergency use authorization for the first vaccine candidate. Healthcare workers across the country received the first doses just days later, but many are... Continue Reading

Date posted01/13/2021


Tackling Turnover: 10 Strategies to Maximize your Resident Retention & Enhance Renter Experience
Tackling Turnover: 10 Strategies to Maximize your Resident Retention & Enhance Renter Experience

A good multifamily professional knows that resident retention is key to the success of the community and bottom line. Retaining residents is just as important, if not more so, than getting new ones. Reducing resident turnover doesn’t only make financial sense, but it can also lead to... Continue Reading

Postedby Ashley Tyndall
Date posted10/14/2020