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Increase your rent and resident retention with sustainable apartment living When a property can present creative ways to make residents’ lives easier, it can be a valuable form of relationship-building. Millennials and Gen Zs, in particular, are increasingly energy conscious, so offering an... Continue Reading

First time renters are excited to live in your community! Continue Reading

Colorado’s rent collection rate 0.9 percentage points higher than the national rate DENVER (June 10, 2021) – Colorado’s rent collection rate was 97.9% as of May 27, 2021, which is 1.1% higher than rent collections from the previous year, with a 96.8% rate recorded in May... Continue Reading

Provide your prospective renters with an apartment brand they will remember by utilizing your social media and apartment website to tell your community’s story. Are you ready to kick off an apartment marketing strategythat requires more of a caring team effort than a big budget? The... Continue Reading

We hear the cry all the time – “Takethe politics out of sports!” Take the politics out of education, out of movies, out of everything!” And I confess, I agree. I don’t want to know what my favorite athlete or actors’ politics are. I don’t care whether... Continue Reading

As we have all witnessed over the last year, life as we know it can change in an instant. Last April, not a day went by that we weren't being inundated with a barrage of bad news and challenges we were facing in our communities and companies. Even to this day, when we read the news and face the... Continue Reading

Today, almost all multifamily marketing efforts revolve around a digital strategy. Whether it’s monitoring your property’s online presence or using new software to collect data on your target audience, it is critical to stay ahead of the marketing technology (martech) curve. While... Continue Reading

The Apartment Association of Metro Denver’s quarterly report on vacancy and rental rates shows a 2.2% uptick in average rent and a slight decrease in vacancy for the first quarter of 2021. The average monthly rent in the Denver metro area is $1,544, compared to $1,510 one quarter ago.... Continue Reading

Eight Key Practices to Set Both Parties Up for Success Continue Reading

In the multifamily industry, “resident retention” is a buzzword phrase that keeps onsite team members, regionals and owners alike looking for ways to refine current practices and create new ones. Resident retention is incredibly important to our communities as well as our bottom... Continue Reading

Much like people, each social media platform has its own personality, and through it, its own specific use. Facebook is more visual, personal, and explanatory — ideal for establishing your property as a helpful resource and engaging with residents. Think of it as your storefront greeter,... Continue Reading